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10 films with amazing marketing campaigns (2016)
What's a movie without a marketing campaign? What's a film without an explosive impact on social media? Judging by recent years, it's clear the public wants great marketing; films with amazing marketing campaigns and innovative advertising are faring much better than films that rely on one trailer and little else. As marketeers & movie fans, we've listed our top 10 movie marketing campaigns for your cinematic enjoyment..
From paper to photo to award-winning play: Iphigenia in Splott
It's great to see Sherman Cymru's very own production Iphigenia in Splott continuing to make the rounds in the UK. We were commissioned to help conceptualise and create Iphigenia in Splott's main image for promotional endeavours. The one shot, as you'd expect with advertising and press photography, was intended to feature on programmes, leaflets, posters, adverts, e-trailers and billboards.
How do photoshoots work?
'How do photoshoots work?' is a question we get asked a lot. All photographers will have their own way of doing this, but this is our preferred method / approach to create the perfect photoshoot for capturing people and products in a commercial environment.
The burningred content marketing strategy commandments
We eat, sleep and breathe content and all things to do with content marketing (honestly, we do!). We decided it was high time to draw on our collective (and individual) experience of producing content of all shapes and sizes and discuss what we feel are the key ingredients required to cook up a sizzling content marketing strategy.