Links Recruitment

From reluctant to proud in one rebrand.

ABOUT

Links Recruitment is reimagining what a recruiter looks and sounds like - fusing human insight with AI to reshape the experience for candidates and clients alike. After years of reluctance to direct clients to their website, they wanted a brand and platform they'd be genuinely proud to stand behind - so we built it.

SERVICES

Website Design

Branding

Photography

THE BRIEF

Recruitment is crowded, so standing out means earning trust fast. We positioned Links not as another agency in the market, but as a genuine partner - building messaging hierarchy, CTA structure, and visual design around one goal: creating confidence.

THE METHOD

A tone of voice and visual identity built around their energy. Reportage photography, short punchy copy, and a clean new platform that replaced a heavy, dated digital presence with something lighter and far more human. It sells the people, not just the service.

THE RESULTS

“We are delighted with the website! I am extremely excited to start showing it off - we can now be proud to direct traffic there.”

— Daniel Puttick, CEO at Links Group

25

pages designed, built & filled with new content

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194k

total website impressions

burningred - marketing and digital studio in the uk

15

core brand assets produced, from guidelines & sales packs to social collateral

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Let’s make
something
worth seeing.

Book a 30 minute call, no obligation - just a chat to find out what you’re thinking of.